Betsy Keady | Aimee Maescher | Thomas Rose | Anne Danehy

A protégé of two legends in the market research field, Ms. Danehy has conducted quantitative and qualitative research studies for client organizations for 15 years. She excels at managing large, multi-layered research projects, taking them from design to analysis for strategic application.

Ms. Danehy obtained a bachelor of arts degree in Political Science from Smith College and holds a master of arts in Public Opinion Research from the University of Connecticut. While at the University of Connecticut she received formal training in focus group and survey methodology and worked under the direction and supervision of Mr. Burns Roper of the Roper Organization and Dr. Everett Ladd, one of the leading experts in the field of public opinion research.

In addition, Ms. Danehy teaches research methodology and mass communication theory and process at the College of Communication at Boston University.